Friday, September 14, 2007

Free Brochure

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A few fans of FlapScrap will sometimes wander to my little sister's little spin-off blog when they're scouring the internet for references to me. There was a dearth of those on her little site this past week or so (a paucity) after I showed her a photo of my friend's kid who is prettier than her little girls.


But yesterday all the lines lit up when, for sweeps week I guess, she dedicated an entire post to a bagel I'd recently discarded. That post inadvertently created a blog buzz
when she also mentioned she'd pulled a couple of first-round promo poster proofs out of my trash for the upcoming Flapjack Thundercrack Smack-dab Can't Fail Off-the-Rails Yard Sale, tentatively scheduled for October 26-28. When you rabid FlapScrapper hordes got an online glimpse of just a corner of that poster you launched a frothy clamor for more. Much, much more!

So, feast your winkers:


It's a first draft, but we usually stop there anyway to preserve spontaneity. Of course this poster is only one component of a major Yard Sale marketing blitz that will include all the conventional channels print, electronic, direct mail, outdoor, pop-ups, ringtones, skywriting, shoutouts, and doorknob hangers – plus a few product placement surprises in the new season of "Lost." This particular poster is designed to be included in gift bags at the upcoming impeachment hearings.

This Yard Sale has been a dream of ours for a long time now. Some of the merchandise we'll be offering has been boxed up since we decided we couldn't live without it ten years ago in Eugene, before we moved to Richmond, before we moved to San Francisco, before our most recent move to Portland. With all the moving van miles this stuff has traveled it's got a bigger carbon footprint than a NASCAR night race. We're very excited to finally crack open the boxes, find all the bubble-wrapped stuff, carefully unseal and reveal it, and stick a round yellow dot on it: "$1."

I'm also thinking about selling fresh flapjacks and hotdogs
on the sidewalk during the event ("Swine in a Sweater®! PIPE-ing hot!"), but discussions of all the details are ongoing.
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3 comments:

Keith said...

Tis a pity aout all that blurry yellow across the bottom of the image. Downright amateurish.

LMP said...

To see a clearer version of that portion of the poster, for your stalking purposes, visit my blog.

Uncle Steve said...

WHAT?! $1 for this piece of crap? I'll give you a quarter for it and you'll be lucky to get it.


ps-Great idea to wrap hot dogs in pancakes. But I say, put the combo on a stick if you really want it to sing. Just 50 cent additional for a tiny cup of dippin' syrup. Genius.